The healthcare industry relies on information technology to connect research labs to the bedside, improving patient outcomes and saving lives. The health IT market grows at nearly 6% annually, presenting companies with a broad range of opportunities. However, the federal healthcare market is complex, with constantly changing legislative and regulatory requirements, unique missions, and competitive environments that make it difficult for new companies to align opportunities with their competencies and offerings.

The Deep Water Point & Associates team includes government and industry subject matter experts who provide a comprehensive view of the federal healthcare market. Our multi-disciplinary approach helps clients develop converged solutions that address the needs of federal health agencies. We help identify relevant initiatives or specific opportunities worth pursuing, accelerating business growth. The complexity of the market presents a wealth of opportunities for companies that rise to the challenge.

Our experts provide insight into the competitive landscape, helping clients identify potential competitors and partners. Our extensive knowledge of the federal healthcare environment gives clients a competitive edge in building a sustainable health IT business. We address the different dimensions of the federal healthcare field, pairing business development and capture teams with medical doctors, health IT and informatics specialists, as well as experts in individual agencies. We know what’s happening, where it’s happening, and who the key decision-makers are.